Little garments for great adventures Red Caribou was born in 2014 with the idea of creating a clothing brand creating characters and adventures where the little ones can be the stars. Pima cotton is considered one of the finest and most appreciated types of cotton in the world. It is cultivated only in the northern coastal valleys of Peru, and careful harvested by hand. Due to its extra-long staple (ELS), it is extremely soft, durable, absorbent and hypoallergenic.